How to Build an Email List That Converts

Speaker

Kendralee 9504 hires
President, KLA Group
Webinar Recording Details
  • Date and Time
    Thu, May 17, 2018 at 11AM Pacific / 2PM Eastern
  • Duration
    1 Hour
  • Cost
    $0 (Free)
  • Want Access?
    Register to view the recording.

Handouts


Description

If you don’t have a good email list, you can’t build your sales funnel. A good list will convert 22% and greater, generating replies and setting the stage for appointment setting. A bad list can result in response rates as low as 0% - and worse, being blocked from sending emails.
 
Join us as we cover three real strategies for building an email list that converts. Find out how to refine, validate and expand your email list. Sales expert and author Kendra Lee of KLA Group, and list development expert Shawn Finder of ExchangeLeads will share:
  1.  2 approaches to validate the list you already have
  2.  3 strategies to consistently add new, interested contacts
  3.  Why too many contacts can reduce conversion
  4.  The ideal list size for your lead generation strategy

About Kendra Lee

Kendra Lee is president of KLA Group, an author, speaker, and revenue generation authority uniquely combining both sales and marketing. She helps SMB companies increase revenue by using targeted B2B revenue generating strategies that speak directly to your ideal prospects and highlight your organization’s uniqueness. She is the author of the books, The Sales Magnet and Selling Against the Goal. KLA Group is a marketing agency and sales training company.


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