Getting appointments, having business qualifying conversations and selling to high-level, Executive Decision Makers is more important now than ever before! Unfortunately, it’s also more challenging than ever before! Perhaps, until now!  

In every team meeting, sales presentation, speech online or in-person, your opening remarks set the tone for your audience’s experience. Do not underestimate the importance of your first 30 seconds.  

"But I’m not in sales." We’ve heard it before, and we’ve even said it before. But here’s the thing: You are. We all are, so we’ll address it head on to show you why the word "sales" isn’t what you think it is.  

What good does it do participants when the trainer shows he/she can do it? The real measure of impact is whether the lesson is caught and applied by the audience. Breakout rooms are a tool to help you facilitate peer learning and make your job as a trainer easier. Becky’s rule of thumb is never do for participants what they can do for themselves—even in a virtual classroom. The more active they are in their learning, the more they remember and ultimately apply.

Decades of psychological research demonstrates that your members, clients, patients, and customers will remain loyal to your business when you deliver 3 outcomes:

In addition to facing the global pandemic, spiking inflation, and near-recession, today’s leaders must deal with trends such as the "Great Resignation," "Quiet Quitting," and "Bare Minimum Mondays." Likewise, they must figure out how to handle the dramatic changes that likely will result from emerging technologies such artificial intelligence-based tools. All this while piloting their employees and organizations toward optimum performance.   

Your marketing activities generate interest. But that interest isn’t translating into new business. You have a sales team. They say they follow up. What gives?  

Businesses need to have a successful post-purchase experience that drives product-led growth, creates new value streams, and in turn reduces churn. However, to achieve true customer growth, a differentiated customer experience mapped to the post-purchase journey is essential. Learning plays a critical role in augmenting this experience. A self-service model for learning that helps the customer acquire product knowledge to unlock more value helps foster retention, increase loyalty and transform customers into advocates.

Your dream came true! You got that promotion and now you manage sales managers. But the dream has become a nightmare as missed quota and miscommunication has brought many missed nights of sleep. Managing sales managers is dramatically different than managing a team of frontline sellers.   

Join us for a game-changing webinar that reveals the secret to building a high-performing revenue engine through close collaboration between key business functions. In less than 60 minutes, you'll learn how to create a shared vision, set common goals, and optimize your sales and marketing strategies to maximize revenue growth.  

The keys to wealth creation that I have learned growing Proforma from a $200 investment in a phone answering machine and some business cards to a $650 million dollar company.

"If I could just get more at-bats", says almost every sales rep I have ever met. It is all about starting the conversation, and getting your ideal buyers excited to take your call... but you have to earn the right to make that happen!  

Discover how to train your teams to triple the number of appointments they book and improve appointment quality at the same time!

As a sales leader you rely on Salesforce or another CRM system to ensure that your forecast data is accurate. Sales teams typically feel that providing sales data doesn’t help them sell, and is extra "paperwork."  So your forecast data is typically incomplete, inaccurate, or irrelevant.  

You're on LinkedIn.   You want to be seen as a master of your craft...   Someone who knows what they are talking about.

Have you ever watched a customer’s eyes glaze over during a salesperson’s proposal presentation?   Well, expect to see more of that as presentations move virtual.

A strong network of partners often acts as a crucial differentiator for successful businesses. A motivated partner network drives co-innovation, provides impactful solutions, and creates new experiences for customers. However, the partner landscape is evolving, and partners now have more choices of providers than earlier. Keeping a partner engaged and educated with the right product knowledge often acts as a clincher to drive business at scale across geographies. Building an effective partner learning playbook is therefore an investment in the path of partner-led growth.  

Poor sales leaders can do real damage, costing organizations billions of dollars each year and driving attrition of your best people. Yet, when given the right training, Sales leaders not only improve, they can become the "secret sauce" that turns a good organization into a great one! Good sales leaders become a magnet for top talent, increasing productivity and engagement.  

Are you re-creating the wheel every time you facilitate virtual classes? Wondering how to save time while still creating an engaging learning experience? Wish you had repeatable shortcuts to help efficiently set up and deliver your virtual programs?  

You immediately will benefit by attending this useful, practical, interactive presentation!   

Life can be a lot like Chutes and Ladders, the classic children’s board game, writes Richard Moran in his brilliant new book, NEVER SAY WHATEVER: How Small Decisions Make a Big Difference (McGraw Hill; April 11, 2023). Each time you say "whatever" you slide down a chute, but each time you make a decision, you have the potential to climb a ladder and move forward.

Retaining existing talent is second only to recruiting new talent on the current list of biggest CEO concerns [Fortune/Deloitte, Fall 2022].  

Today, there are lots of ways to get hybrid sales training and enablement wrong.  But fear not! 

Eric Shinseki, former Chief of Staff of the Army, is quoted as saying, "If you don't like change, you're going to like irrelevance even less."