A recent survey conducted by SAVO Group of more than 500 executives at 125 successful companies found that organizations that practice sales enablement consistently out-performed the Fortune 500 average year-over-year growth rate by nearly four percentage points. This white paperdescribes the seven attributes that separate these top-performing companies from the rest and the ways in which you can enable your sales team to consistently make the sale and increase overall revenue.

In this new workshop, which is based on sales principles in Selling to the C-Suite and social selling strategies from The New Handshake: Sales Meets Social Media, professional salespeople learn to integrate the use of social selling skills and business intelligence tools into the sales process to develop, maintain and leverage relationships with C-Suite executives. 

Now more than ever, retaining your key customers is a strategic imperative. The role of the sales manager is to manage the sales process and lead the people. Many sales managers are highly effective at managing the sales process. Yet, sales managers need to ensure their top sales performers are fully engaged. This is something most sales managers understand, but unfortunately fall short of exhibiting the kind of leadership that contributes to an engaged salesforce. To assist them, in this webinar we will discuss steps sales managers can take to lead their salespeople to full engagement and higher performance.

Although it would be nice, having strategic planning sessions for every sales opportunity, especially the low-value ones, is inappropriate. However, those bigger, must-win deals often require more than a sales rep’s standard approach. There are a number of critical components that all must be in place to win those big sales opportunities and the best way to be sure each component is in place and that they are the right components is through a formal deal planning session.

Executive Summary How do you know if your executive presentations are effective? In this white paper I am going to give you a series of tests you can use to form an objective assessment about the quality and effectiveness of your presentation. I have spent nearly fifteen years researching and reviewing literally hundreds of sales tools and presentations from big companies to small boutiques, and many in between, and believe the effectiveness of an economic impact sales tool used in (and after) the sales process boils down to these important criteria:

Everyone knows that gaining access to executives is often critical to success in B2B sales.  However, suppose your sales teams are not gaining access to the right executives in the client organization!  If your sales teams are not focused on identifying the relevant executive for the sales opportunity, they may be at a competitive disadvantage.

Excellence in team selling is critical to success for commercial selling organizations today. Customers bring more stakeholders to the table and expect to meet more than the salesperson before making a commitment.  To manage these moments effectively, salespeople need to ensure all players are operating at peak performance -- individually and as a unit -- in those high-stakes meetings.

Are you struggling to improve adoption of your sales methodology or deliver outcomes with your sales performance improvement initiatives? Do you want to guide behavior changes in your sales force? Or do you simply want to improve the outcomes and ROI for your sales training? Click below to download your copy of Transforming Sales Results' latest eBook, "The Sales Learning System with the 5 Stages of Sales Mastery & Behavior Change: How to Get Adoption and Deliver Outcomes with your Sales Performance Improvement Initiatives."

"Work Made Fun Gets Done" The FISH! Philosophy shows you and your management team how to create a culture where people can’t wait to come to work and be their best--a culture with people looking to make a difference for their customers and each other. A culture that nurtures flawless execution of work, promotes teamwork and is fulfilling and fun. The FISH! Philosophy is based on the book FISH! and the fishmongers at the World-Famous Pike Place Fish Market in Seattle, Washington. The fish market is one of the most profitable retail spaces in America. Yet it is located right near three other fish markets that sell the same fish for the same price. The market doesn’t trade on product or price; they trade on creating unique customer experiences. The fishmongers at the market work in a culture where they bring passion, energy and enthusiasm to work every day.

Flourish Virtual Conference Sessions

Selling is hard enough - don’t make it harder by ignoring your customer’s buying journey.  Sales strategies that take into consideration how customers go through their buying journey will lead to winning more sales. 

As the marketplace spends significant amounts of money on tools to support the sales process, there still seems to be a troubling fact: more than half of salespeople miss their quota. The sales 

As businesses settle into a completely remote work world, managers are wrestling with how to keep their teams engaged, motivated and productive. Leading with honesty, openness and empathy are more important than ever. "Everyone will remember how their boss responded during this time. Did they focus on you at a human level?" said one workplace consultant. Other topics: Futures, not foosball, get workers excited How top-performing companies use incentives

Many companies profess to make coaching and skills training a priority, but how many actually do? A recent State of Sales Coaching report indicates there is more preaching than teaching occurring in B2B sales environments. That’s a dangerous trend in a time when The Wall Street Journal reports that companies are struggling to fill sales roles. This focus report explores what a coachable culture is and how to get there if you’re not already. Other articles include: How to Scale Your Coaching Capabilities With AI 3 Steps to More Effective Virtual Coaching Coaching for Stronger Teams In a Hybrid Environment

Some aspect of meeting virtually is here to stay, but B2B sales and marketing professionals are eager to return to trade show environments and live marketing events. In-person events produce stronger leads, present opportunities for unplanned encounters and provide a means to build trust in a way that cannot be duplicated virtually. This Focus Report explores why businesses are ready to return to exhibit halls and what these events in a post-pandemic world will look like. With an understanding that hybrid is here to stay, we learn from experts how to make it work with trade show and marketing efforts.

Being able to present online requires tracking a lot of moving parts. Presenters not only need to monitor what they're saying and any visuals they may be presenting, but they also need to keep an eye out for questions, all while making an engaging experience for attendees. Did you know that some ways of asking questions of attendees make all of that harder? It's true, and it's what a lot of presenters do by accident.

Your sales forecast should be the single source of truth when it comes to making the decisions that drive your business with confidence.  For example, do you know exactly when the revenue in your sales forecast will hit and can you comfortably plan around it? 

Businesses need to have a successful post-purchase experience that drives product-led growth, creates new value streams, and in turn reduces churn. However, to achieve true customer growth, a differentiated customer experience mapped to the post-purchase journey is essential. Learning plays a critical role in augmenting this experience. A self-service model for learning that helps the customer acquire product knowledge to unlock more value helps foster retention, increase loyalty and transform customers into advocates.

With the rise of AI, chatbots, and a barrage of martech innovations, even the savviest of marketing & sales leaders are left feeling lost. That's why we're excited to bring you a game-changing webinar that offers an executive's guide to the latest trends and technologies in digital transformation.  

Have you ever noticed a gap between what people say they will do and what they actually do after you talk to them? Lack of action and follow-through have negative consequences for the customer journey and business outcomes.  

Every year organizations focus on improving employee engagement. And every year it’s the same story. They administer the annual survey only to see little-to-no improvement overall. And while there may be improvement in one area, another area inevitably falls short. It’s like playing a version of "employee engagement whack-a-mole."  

INFLUENCE is the essence of Leadership. There are only 3 outcomes of Influencing: Resistance, Compliance and Commitment. How can you Influence others to secure Enthusiastic Commitment? Answer: Influence Behavior Tactics. In this webinar you will learn the 3 most used Influence tactics in the world, demonstrated in any successful commercial or website. In addition, you will be invited to learn about and take the valid and reliable globally-used Influence Style Indicator assessment used in the Fortune 100.  

Where do you fall on the continuum of technology adoption? Are you an innovator, chomping at the bit to get your hands on new tools before everyone else? Do you lag the majority, resisting new tech until it’s an absolute must? Or, perhaps you’re like me, cautiously optimistic? Cautiously optimistic has been my approach with generative artificial intelligence (AI). When ChatGPT set a historical record in 2023 as the fastest growing consumer application, I paid close attention to early adopters as they experimented with AI, before determining how I might incorporate this new wave of technology into my own ecosystem and work in measurement and evaluation (M&E). Optimistic me was excited about the potential of generative AI to support and even revolutionize our approach to measuring learning outcomes. Yet, cautious me was quick to remember our industry’s challenge with "shiny, new object" syndrome. In the context of measuring and evaluating learning outcomes, is generative AI just another shiny new technology tool, or can it truly revolutionize the way we demonstrate learning impact?