For many B2B companies, selling in 2017 is akin to navigating an ever-shifting obstacle course. You start the new year with (what you think) is a bullet-proof plan, and then, seemingly without warning, something fundamental changes: a significant new competitor enters your biggest growth market, your product team announces a major release that dramatically shifts your buyer targets, or your newly appointed sales leader decides to roll-out a new selling methodology that renders all your existing go-to-market tools obsolete.

The reality is that sales forces are change-intensive organizations, and the pace continues to accelerate. Managing through this kind of change requires a sales force, and a sales development program, that can respond quickly to help sellers acquire new knowledge and skills, and respond to dynamic buyer and market requirements. But where do you start?

In this live interactive session, Qstream VP of Marketing Lisa Clark will discuss the new requirements facing sales and marketing pros responsible for team readiness, as well as emerging tools and techniques proven to help your sellers successfully navigate the inevitable changes to come.