Secrets of Successful Distribution Channel Incentives


Ric neeley headshot
Marketing Director, Hinda Incentives
Webinar Recording Details
  • Date and Time
    Thu, Mar 22, 2018 at 11AM Pacific / 2PM Eastern
  • Duration
    1 Hour
  • Cost
    $0 (Free)
  • Want Access?
    Register to view the recording.


Distribution channel partners have their own priorities. Getting their time and attention can be an enormous challenge. But if your success depends on distributors, dealers, agents or retailers selling your products, engaging these channel partners is mission critical.
Incentive programs are a proven and powerful tool to capture the discretionary time and attention of these valuable partners and their people. The right program can shift the partner’s volume from competitive products they carry generating astounding results quickly. But like any tool, it takes practice to wield them effectively, and incentives used incorrectly can actually do more damage than good.
Join us to learn the “Secrets of Successful Distribution Channel Incentives” with channel incentive expert, Ric Neeley who has been helping companies capture the time and attention of channel principals, sales managers and reps to drive sales. 
This session will help you:
  • Identify the right people to help you achieve your goals most efficiently
  • Enlist channel managers to support your program
  • Build program enrollment and enthusiasm with those closest to the customers
  • Stand out from the competition and make it easy for partners to shift volume 

About Ric Neeley

Ric Neeley is a marketing director with Hinda. For nearly 30 years, he has been helping clients meet their goals by engaging the people most important to them. He specializes in sales and channel strategies and has worked with a wide range of industries including automotive, technology, construction, financial services, pharmaceutical, technology and telecommunications.


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