How 4 Types of Content Can Improve Your Win Rates

Speaker

Mk bio headshot (2)
VP, Sales Effectiveness Services, SPARXiQ
Webinar Details
  • Date and Time
    Thu, Dec 16, 2021 at 11AM Pacific / 2PM Eastern
  • Duration
    1 Hour
  • Cost
    $0 (Free)
  • Can't Attend?
    Register and we'll send you the recording after the webinar.
  • The "Sign in" link will NOT appear until one hour before the webinar start time.

Description

Have you ever heard that Eskimos have multiple words for “snow?” That’s because it’s so much a part of their world and the different types of snow may have different consequences for them. In Sales Enablement, we have the opposite problem with “content.” We toss around the word “content” a lot, but it means different things to different people. And yes, there are multiple types of content, each of which has a different potential impact on sales performance. Why not maximize them all?

In this Sales Effectiveness Straight Talk webinar, sales expert Mike Kunkle defines four types of content and shares how each can support your sales process and methodology, and improve your win rates!

About Mike Kunkle

Mike Kunkle is a respected sales transformation architect and internationally-recognized sales training and sales enablement expert. He’s spent 34 years in the sales profession and 24 years as a corporate leader or consultant, helping companies drive dramatic revenue growth through best-in-class learning strategies and his proven-effective sales transformation methodologies. Today, Mike is the Vice President of Sales Effectiveness Services for SPARXiQ, where he advises clients, writes, speaks, leads webinars, publishes sales training courses, and designs sales enablement systems that get results.

You can connect with Mike on LinkedIn or follow him on Twitter at @Mike_Kunkle.



Handouts

Handouts