Prospecting. Cold calling. New business development. When this outbound sales activity isn’t a consistent habit, we don’t usually feel its effects right away.

The effects arrive further down the road, with weak pipelines and missed forecasts. Elite sales professionals practice consistent prospecting.

In this session you’ll learn the strategies of elite sellers:

• Choosing your focused targets for outbound prospecting
• 5 strategies to improve prospecting results
• The key mindsets of prospecting success

Amy Franko is the Founder & CEO of Amy Franko Associates. With over 20 years of client-facing sales experience, her career includes sales roles with global companies IBM and Lenovo before pivoting into entrepreneurship. Today, her firm works with mid-market organizations to grow sales results, through both sales strategy and skill development programs. Her book, The Modern Seller, is an Amazon best seller and she’s recognized by LinkedIn as a Top Sales Voice. Learn more at amyfranko.com.