Unlock Your Brand's Heart and Soul: A Powerful Communication Strategy for High-Performing Teams

Speaker

Rachel yeakley headshot 2023
CEO, RCY Labs
Webinar Recording Details
  • Date and Time
    Wed, Mar 08, 2023 at 11AM Pacific / 2PM Eastern
  • Duration
    1 Hour
  • Cost
    $0 (Free)
  • Want Access?
    Register to view the recording.

Description

In Unlock Your Brand's Heart and Soul: A Powerful Communication Strategy for High Performing Teams, attendees will learn how to identify and clearly communicate the heart and soul of their company in order to attract and retain high-value clients and build a loyal following. 

They will walk away inspired to:
  • Succinctly communicate the values and mission of the company
  • Use storytelling to share a deep understanding of the hero's journey
  • Align their brand with purpose and social impact
  • Humanize their brand to create relatable and memorable connections with customers
  • Use the Brand Profit Strategy™ as the foundation for supercharging their business growth

Education and Training Leaders will learn how to inspire teams to share the brand's heart and soul from a place of deep connection and conviction.

Attendees will gain actionable strategies for building trust, creating raving fans, and driving massive audience growth by truly understanding the values and mission of their brand, and communicating clearly and consistently.

About Rachel Yeakley

Rachel and her team at RCY Labs are global business consultants who guide companies, and the people who power them, through periods of hyper-growth. For the past 20 years, she has helped clients discover their brand’s true story, integrate purpose & impact into their organization’s DNA, and better position their companies for VC funding, mergers, and acquisitions. With a background in BioMed & FinTech, her true passion is to deliver profit-driven processes to C-Suites, emerging industry leaders, and international organizations looking to scale.
 
Before launching The Profit Accelerator, a series of sales & marketing courses favored by high-performance teams, Rachel served as CEO of Puma Creative — an award-winning creative agency that specialized in rapidly growing tech companies. Her purpose-first methodology has earned her multiple Marketing Excellence Awards from industry peers, platinum partnership levels with SaaS leaders, and billions in additional revenue for her clients. When she’s not in the boardroom, she’s relaxing in nature with her husband, three children, and the world’s best furry boys, Huck & Finn.