How to Apply Sales Coaching to Your Sales Process
Speaker
Chief Coaching Officer, Progress Coaching
Webinar Details
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Date and TimeWed, Apr 08, 2026 at 11AM Pacific / 2PM Eastern
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Duration1 Hour
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Cost$0 (Free)
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Handouts
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Description
Sales coaching should not be an afterthought—it should become part of your sales process. This session teaches how to embed coaching at every stage of the sales journey, from prospecting and discovery to closing and follow-up. Participants will learn how coaching conversations drive self-awareness, improve confidence, and transform transactional selling into relational selling.
Using the Progress Coaching and QALMS (Questions, Activities, Learning, Motivator, Supplemental Coaching) framework, attendees will walk away with actionable tools to turn daily sales interactions into micro-coaching opportunities that reinforce skills and improve outcomes.
Key Takeaways:
Using the Progress Coaching and QALMS (Questions, Activities, Learning, Motivator, Supplemental Coaching) framework, attendees will walk away with actionable tools to turn daily sales interactions into micro-coaching opportunities that reinforce skills and improve outcomes.
Key Takeaways:
- Learn how to integrate coaching checkpoints into your existing sales process.
- Discover how to use questioning to elevate sales performance and confidence.
- Turn ride-alongs, one-on-ones, and pipeline reviews into powerful coaching sessions.
- Receive a framework for using coaching to improve consistency, accountability, and close ratios.
About Tim Hagen
Tim and his company Progress Coaching have been helping organizations and their managers implement highly effective coaching for almost 20 years. Tim is a pioneer in the coaching movement and continues to innovate and build solutions that drive and retain top talent. Tim is also the author of "Quit Managing and Start Coaching" and “Coaching: Corporate America’s Number One Weapon" and the creator of the Progress Coaching Training System.
Books by Tim Hagen
Books by Tim Hagen






