When it comes to assessing the potential for scaling your company’s revenues, the past does not necessarily equal the future.   Sure, a track record of achieving sales targets is clearly important and might be an indicator of future performance, but to really succeed going forward, your company must build a solid and scalable platform to support growth through sustainable, long-term sales effectiveness.
 
During this one-hour complimentary webinar, Dave Stein, CEO of ES Research Group, Inc., will cover six imperatives for success, derived from work with, and research on, more than 300 companies from the Fortune 100 down to venture-backed start-ups.
 
You’ll Learn:
 

• Why superior sales capability is the most powerful competitive advantage
• What questions to ask your VP of sales to determine the quality of the pipeline
• Whether your sales team is likely to win the most important deals of the quarter
• How well your sales team knows WIIFTC (What’s in it for the customer)
• What your VP of sales should be measuring
• Whether your VP of sales understands what is the single most important factor in scaling a sales organization.

Dave Stein has worked as a sales representative  sales manager, Director of Worldwide Sales Development, VP of Sales, VP of International Operations, VP of Client Services, sales strategist, and consultant. His hands-on work with businesses ranging from start-ups to the Global 100 provides him with a unique and pragmatic view of sales methodologies, sales training approaches, social selling, and the cultural, behavioral, and operational changes required for corporations to excel at the sales function. Dave’s  first book, How Winners Sell, was a highly-acclaimed commercial success, and he is considered an expert by Sales & Marketing Management, Fast Company,  the New York Times, BusinessWeek, Inc., Fortune,  the Wall Street Journal, Harvard Business Review, and Forbes.