Now more than ever, retaining your key customers is a strategic imperative. The role of the sales manager is to manage the sales process and lead the people. Many sales managers are highly effective at managing the sales process. Yet, sales managers need to ensure their top sales performers are fully engaged. This is something most sales managers understand, but unfortunately fall short of exhibiting the kind of leadership that contributes to an engaged salesforce. To assist them, in this webinar we will discuss steps sales managers can take to lead their salespeople to full engagement and higher performance.  

In this session we will cover:
 

• How sales leadership actions can affect engagement, retention, and performance
• How to unlock competitive advantage by creating a culture of engagement within your sales force
• Top issues influencing a salesperson’s choice to engage and the key elements on which sales managers need to focus

 

Tom Roth is the Chief Operating Officer for Wilson Learning Worldwide and President of Wilson Learning Worldwide Japan. He is responsible for the strategic direction and business performance of Wilson Learning Worldwide operations and leads the global marketing services and R&D solutions group. He assists global executive leadership teams with issues related to employee engagement, leadership development, strategy alignment, and business transformation.
 
Mr. Roth has spent over 40 years developing and implementing human performance improvement solutions. He is co-author of the new book Unplugged: How Organizations Lose Their Energy and How to Get It Back, released in March 2019, and Creating the High-Performance Team and has been published in numerous business publications. He frequently speaks on leadership, sales effectiveness, employee and customer engagement, change, and strategy implementation at national and international conferences and client events.