Customer Engagement Before, During, and After the Sale
Speakers


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Date and TimeTue, Mar 04, 2014 at 9AM Pacific / 12PM Eastern
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Duration1 Hour
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Cost$0 (Free)
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Handouts
Description
In this session, Steve will share what it really takes to achieve Customer Engagement excellence. As a result of his firm’s stellar work with some of the largest and most recognized brands, Steve believes that most sales training companies have it wrong. They focus on winning the deal. Many suppliers have it wrong as well, with no strategy, tools, or understanding of what it takes to build a long-term relationships where both supplier and customer achieve new levels of mutual value.
Join Steve and Dave and you will learn:
- What works and what doesn’t when suppliers attempt to engage the customer
- What customers don’t care about and what they do
- Why relationships matter
- Key considerations for suppliers and customers before, during, and after the sale
- Key attributes of a Customer Engagement Professional, Inc.
About Steve Andersen
PMI provides consulting and training services to assist clients in the design, development and deployment of customer engagement best practices. PMI’s unique approach provides clients with customized and integrated solutions consisting of sales processes, best practices and consultative selling skills. PMI has been selected by many of the world’s leading corporations as their sales best practices partner and has been widely recognized for the innovation, effectiveness and strength of its contemporary suite of customized sales performance solutions.
Read this interview of Steve Andersen conducted by Dave Stein: http://davesteinsblog.esresearch.com/2014/01/for-steve-andersen-and-pmi-its-all-about-customer-engagement/
About Dave Stein
Dave Stein has worked as a sales representative sales manager, Director of Worldwide Sales Development, VP of Sales, VP of International Operations, VP of Client Services, sales strategist, and consultant. His hands-on work with businesses ranging from start-ups to the Global 100 provides him with a unique and pragmatic view of sales methodologies, sales training approaches, social selling, and the cultural, behavioral, and operational changes required for corporations to excel at the sales function. Dave’s first book, How Winners Sell, was a highly-acclaimed commercial success, and he is considered an expert by Sales & Marketing Management, Fast Company, the New York Times, BusinessWeek, Inc., Fortune, the Wall Street Journal, Harvard Business Review, and Forbes.