Customer Engagement Before, During, and After the Sale

Speakers

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President and Founder, Performance Methods, Inc., Author of Beyond the Sales Process: 12 Proven Strategies for a Customer-Driven World
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Author of Beyond the Sales Process
Webinar Recording Details
  • Date and Time
    Tue, Mar 04, 2014 at 9AM Pacific / 12PM Eastern
  • Duration
    1 Hour
  • Cost
    $0 (Free)
  • Want Access?
    Register to view the recording.

Description

In this session, Steve will share what it really takes to achieve Customer Engagement excellence. As a result of his firm’s stellar work with some of the largest and most recognized brands, Steve believes that most sales training companies have it wrong. They focus on winning the deal. Many suppliers have it wrong as well, with no strategy, tools, or understanding of what it takes to build a long-term relationships where both supplier and customer achieve new levels of mutual value.

Join Steve and Dave and you will learn:
 

  • What works and what doesn’t when suppliers attempt to engage the customer
  • What customers don’t care about and what they do
  • Why relationships matter
  • Key considerations for suppliers and customers before, during, and after the sale
  • Key attributes of a Customer Engagement Professional, Inc.
     

About Steve Andersen

Steve Andersen is President and Founder of Performance Methods, Inc. (PMI). He is the primary architect of PMI’s Keys to Effective Strategic Account Planning Methodology™, Integrated Opportunity Management Methodology™, Customer Engagement Methodology™, Collaborative Planning Methodology™ and SAM Portfolio™. Steve’s thought leadership in the sales performance industry is demonstrated through his long list of publications and work with many of the world’s largest corporations, and he is an active participant in the Strategic Account Management Association (SAMA) and SAMA’s Conferences, Universities and Academies worldwide.
 
PMI provides consulting and training services to assist clients in the design, development and deployment of customer engagement best practices. PMI’s unique approach provides clients with customized and integrated solutions consisting of sales processes, best practices and consultative selling skills. PMI has been selected by many of the world’s leading corporations as their sales best practices partner and has been widely recognized for the innovation, effectiveness and strength of its contemporary suite of customized sales performance solutions.
 
Read this interview of Steve Andersen conducted by Dave Stein: http://davesteinsblog.esresearch.com/2014/01/for-steve-andersen-and-pmi-its-all-about-customer-engagement/

About Dave Stein

Dave Stein has worked as a sales representative  sales manager, Director of Worldwide Sales Development, VP of Sales, VP of International Operations, VP of Client Services, sales strategist, and consultant. His hands-on work with businesses ranging from start-ups to the Global 100 provides him with a unique and pragmatic view of sales methodologies, sales training approaches, social selling, and the cultural, behavioral, and operational changes required for corporations to excel at the sales function. Dave’s  first book, How Winners Sell, was a highly-acclaimed commercial success, and he is considered an expert by Sales & Marketing ManagementFast Company,  the New York Times, BusinessWeek, Inc., Fortune,  the Wall Street Journal, Harvard Business Review, and Forbes.

 
His new book, Beyond the Sales Process: 12 Proven Strategies for a Customer-Driven World is now available for pre-order on Amazon and other online booksellers. Visit BeyondTheSalesProcess.com