3 Strategies to Increasing Close Rates and Profitability
Date and TimeThu, Sep 10, 2015 at 10AM Pacific / 1PM Eastern
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The discipline required in identifying high-probability and high-profitability opportunities starts with understanding clearly and accurately what the customer organization is trying to accomplish. Early effort focuses on collecting compelling evidence and analyzing opportunities to make an informed go/no-go decision to pursue an opportunity.
In this webcast we will examine:
- How to clarify the opportunity by understanding and articulating what is critical to the customer
- What compelling evidence needs to be collected and analyzed to distinguish which opportunities lend themselves to increasing win rate
- Three questions you need to answer to make the best go/no-go decisions
About David Yesford
About Michael Leimbach, Ph.D.
Michael Leimbach, PhD, is a globally recognized expert in instructional design and leadership development. As Vice President of Global Research and Development for Wilson Learning Worldwide, he has worked with numerous Global 1000 organizations in Australia, England, Germany, Japan, South Korea, Taiwan, and throughout the United States. Over more than 30 years, Dr. Leimbach has developed Wilson Learning’s diagnostic, learning, and performance improvement capabilities, published over 100 professional articles, co-authored four books, been Editor-in-Chief for the highly acclaimed ADHR research journal, and is a frequent speaker at national and global conferences. He also serves on the ISO Technical Committee (TC232) on Quality Standards for Learning Service Providers and on the University of Minnesota College of Education and Human Development Dean’s Advisory Board.