Today’s digitally educated buyers require more value from their interactions with sales. Are your reps ready? Not many are. In fact, studies show that nearly 9 out of 10 sales meetings fail to meet the expectations of executive buyers.

This online panel will share insights and ideas on the problem of sales readiness, its impact on sales productivity, and what companies can do to put reps in the best position for success.
 
Join Mike, Sharon and Walter to learn:

• Why now more than ever, sales readiness is a critical issue for B2B sales organizations
• The common problems with sales onboarding, training and coaching
• The critical role content plays in keeping reps effective and prepared
• What the future looks like for sales readiness and enablement technology

Sharon Little is Research Director, Sales Enablement Strategies at SiriusDecisions, where she provides best practices, practical advice, and cutting edge research on the topic of sales enablement. She has deep experience helping clients navigate and implement a broad range of sales enablement initiatives including onboarding, content strategy, and more. Sharon also previously founded SalesCraft, a Silicon Valley-based networking group focused on advancing sales enablement as a profession.

Mike Kunkle is a respected sales transformation architect and internationally-recognized sales training and sales enablement expert.

He’s spent 34 years in the sales profession and 24 years as a corporate leader or consultant, helping companies drive dramatic revenue growth through best-in-class learning strategies and his proven-effective sales transformation methodologies. Today, Mike is the Vice President of Sales Enablement Services for SPA and SPASIGMA, where he advises clients, writes, speaks, leads webinars, publishes sales training courses, and designs sales enablement systems that get results.

You can connect with Mike on LinkedIn or follow him on Twitter at @Mike_Kunkle.

Walter Rogers is CEO of two global sales performance management consulting firms, CloudCoaching International and Baker Communications. He has created and led businesses in 13 countries on 3 continents and is a recognized thought leader in the areas of sales and change management. Walter has been interviewed on over 100 shows on CNN, CBS and ABC on the topics of sales, CRM, sales management and corporate productivity.