Building a Social Selling Culture: Adapting to Modern C-Suite Execs

Speaker

Ks
Co-Founder and Chief Sales Officer, Vengreso
Webinar Recording Details
  • Date and Time
    Wed, May 25, 2016 at 10AM Pacific / 1PM Eastern
  • Duration
    1 Hour
  • Cost
    $0 (Free)
  • Want Access?
    Register to view the recording.

Description

Everyone knows that gaining access to executives is often critical to success in B2B sales. On one hand, technology like Caller ID, Voicemail, and Email Filters have made it harder than ever to reach C-Level executives.

"90% of decision makers never reply to cold outreach" - Harvard Business Review

On the other hand, social networks like LinkedIn can make reaching C-Level executives easier than it's ever been.

"75% of B2B buyers use Social Media to research vendors" - IDC

So, the questions that forward-thinking Sales and Marketing leaders are asking themselves are:

"How well do our salespeople use social networks for selling?"
"What can our company do to increase revenue via these new social selling methods?"

Hear Social Selling expert Kurt Shaver answer these questions as he shares knowledge gained from training companies like Hewlett Packard, Ericsson, CenturyLink, Maritz, and Marsh & McLennan.

About Kurt Shaver

Kurt Shaver is a co-founder and Chief Business Officer of Vengreso. Kurt is an expert at getting sales teams to adopt new sales tools and techniques. Through a successful career in technology sales, Kurt learned what it takes to reach B2B decision makers. As a VP of Sales for a global software company, Kurt was the executive sponsor of a Salesforce.com rollout. That’s how he learned what it takes to get salespeople to adopt new tools and techniques. That knowledge led to him launch his own Salesforce consulting business in 2008. When LinkedIn went public in 2011, Kurt recognized that LinkedIn would be the next great sales technology and that it would require expert training. He pivoted his business and now has over 10,000 hours of experience training corporate sales teams like CenturyLink, Ericsson, and TelePacific Communications.

Kurt is the creator of the Social Selling Boot Camp and is a member of the National Speakers Association. He frequently speaks at corporate sales meetings and conferences like Dreamforce, Sales 2.0, and LinkedIn’s Sales Connect.


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