Tuning In and Turning On: Maximizing technology in an ever-changing B2B sales world
Sales & Marketing Management Focus Report
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Description
It’s 2024 – Are You Comfortable with Your Technology Prowess?
CRM, CMS, AI… The acronyms alone that are attached to the technology tools used in B2B sales and marketing are enough to make your head spin.
The latest Focus Report from Sales & Marketing Management looks at developments in key areas of tech usage, including marketing technology (martech) trends, technology for training and cloud-based content management solutions (CMS).
Staying on top of sales and marketing technology trends is essential to remain competitive in today’s B2B sales environment. We stay connected with the experts whose job it is to monitor these trends. Our Focus Report, “Tuning In and Turning On: Maximizing Technology in an Ever-Changing B2B Sales World,” is part of this ongoing effort.
CRM, CMS, AI… The acronyms alone that are attached to the technology tools used in B2B sales and marketing are enough to make your head spin.
The latest Focus Report from Sales & Marketing Management looks at developments in key areas of tech usage, including marketing technology (martech) trends, technology for training and cloud-based content management solutions (CMS).
Staying on top of sales and marketing technology trends is essential to remain competitive in today’s B2B sales environment. We stay connected with the experts whose job it is to monitor these trends. Our Focus Report, “Tuning In and Turning On: Maximizing Technology in an Ever-Changing B2B Sales World,” is part of this ongoing effort.
