Making SEAMless Sales: How Presales and Sales Can Work Together Seamlessly
Book Excerpt by Art Fromm

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Description

Introducing Making SEAMless Sales - the last frontier of sales improvement, benefiting all customer-facing roles by having a unified focus on client success, therefore increasing win rate, margins, deal sizes, revenues, and client satisfaction.

Are you in a presales role struggling to work better with your sales counterpart?
Are you in a sales role and wish there was a more productive way to work with the other sales roles and with presales?
Are you on an account or opportunity team and find it challenging to work together more efficiently and effectively?
Are you a sales manager and feel presales and sales individual contributors need to work together optimally as a team?
Are you in sales enablement trying to make this all work?

This book provides proven insights, methods, and tools, expanding on and refocusing the traditional disciplines of presales and sales, and explores how to work together better as a seamless team at the account and opportunity level.

We'll explore and address:
  • The challenges of traditional sales and presales roles.
  • The importance of focusing on the buying process while still executing our sales process.
  • The overarching need for Solution Enablement and Account Management.
  • Why and how buyers buy, and what is needed to persuade them.
How working together as a team benefits everyone.