Technical sales representatives, sometimes also referred to as "sales engineers", are a critical part of many companies.   They work in a variety of industries, such as:  industrial/manufacturing, software, building materials, automation, HVAC controls, telcomm... just to name a few.   In general, they are selling complex technical products or services and they are a merger between the typical sales rep/AE and a technical support specialist or engineer.  It takes a unique blend of traits and skills to be a successful TSR.  

Thought leadership: creating, curating, and engaging on content is foundational to attracting your targeted audience and starting conversations on LinkedIn.   

Why do executives test and screen salespeople?  How can your sales teams circumvent that process and develop trusted advisor level relationships with those executives? 

This webinar will teach a three step reverse sales coaching model that helps drive performance and results. Often, we tend to apply sales coaching and training in a very linear fashion; whereas, this webinar will teach a very unique three step methodology that will help sales leaders uncover the following:

We’re all well aware that today’s workforce is very different then that of just last year. Whether your organization is now returning to the office, staying remote, or implementing a hybrid model, there is a need to connect employees together and create meaningful collaboration to support organizational priorities. Plus, employees are looking for ways to stay connected with each other and methods for accelerating their ability to upskill in areas critical to team, organizational and personal success.

In this session we will go through the top ways to get from wanting a more diverse and inclusive sales team to creating one that IS more inclusive, through planning and taking the right steps to success. 

As workplaces become more distributed, managers often find themselves managing remote or virtual team members. This geographic distance sets virtual leaders up to make five critical management mistakes that can reduce productivity, derail teamwork, undermine organizational loyalty, and increase turnover. Without team agreements about expectations and processes, working on a virtual team can feel like floating on a rudderless boat in the ocean.

Four critical fears have proven to be the greatest barrier to improved sales performance. Our experience has shown that leveraging personal power is, by far, the most important factor in addressing the Four Fears and ultimately determines success. Personal power is the single biggest "make or break" factor in performance for any career, sales or otherwise!

We all seem to recognize that sales coaching can significantly improve the performance of your sales force. But as a sales leader, how do you help your front-line sales managers get the best results possible for their time and effort?   

Would you throw a party if your chief financial officer told you "I can account for 94% of our expenses this year?"  Of course not - and yet, when your chief revenue officer says, "We hit 94% of our revenue goal - let’s go celebrate!" your sales team is throwing a big party.  Many CEOs and company leaders hold their sales team to a different standard and tolerate things they would never put up with from other departments.  Often without even realizing it, they accept mediocrity instead of having the sales team they truly deserve.

Today's younger sales reps expect more feedback and coaching from their sales managers. Veteran sales reps want to stay on top of their game but don't want to admit to their deficiencies. And their sales managers are hustling to meet the demands of upper management, worrying about meeting quota and putting out the latest fire. Sound familiar?

With a pandemic raging, a vaccine available but people still cautious, marketing has been highly competitive. It isn’t getting any easier. But you can’t give up. You still need to attract leads, create visibility, excite people to work for you and enhance your company image.  

Corporate meetings and marketing events continue to be confined to virtual experiences. Whether you are crafting an internal event for your entire employee base or a conference to invite all your customers to network and engage with your products, we will provide you with some tangible tips and tricks to help guide your planning process.

How can sellers break through the noise and differentiate themselves from the crowd?

Is your sales content helping reps close deals? You might not know the answer—and you’re not alone. Many sales enablement pros and product marketers who support sales teams lose sight of their content as soon as it’s released.  

Every sales organization has its top performers—the standout sellers who beat their quotas month after month, quarter after quarter, year after year.  

With respect to other positions, hiring salespeople is different, isn’t it?  Hiring a top sales performer is like looking for an Olympic athlete in a sea of weekend warriors. Often, candidates excel at selling themselves during interviews, but fail to sell enough of anything else after they’re hired. You need to get sales hiring right, and there is a better way. If you hire salespeople or support the managers who do, this webinar is for you.

Optimizing the LinkedIn profile, from a resume to a resource. From search engine optimization to branding you as the vendor of choice, this program will help you position your profile to attract, teach, and engage your buyers.

Basic Premise:   There goes half of your valuable outstanding training, down the drain. A strong, healthy self-Image and personal concept is vital for human beings to improve themselves.

Gamification begins with the effect of human psychology on performance and illustrates the many ways to use behavior to build a better workplace culture.

Enterprise sales teams that can adapt and respond quickly to changing needs and trends will be well positioned to stay one step ahead of the competition. This involves agile sales enablement training with content that is fresh, accessible and measurable.  

Have you ever watched a customer’s eyes glaze over during a salesperson’s proposal presentation? 

Struggling to make an impact with your presentations? This could be due to some fundamental flaws in your opening slides. Once you’ve lost your audience’s attention, you’ll never get it back.  

The events of 2020 created a different world for sales professionals, no doubt about it. Dr. Cindy McGovern will help guide you through a world that's seen Facetime replace face time. She'll discuss how the virtual environment has impacted the planning process, prospecting, and client communication. When it comes to success in sales, the fundamental things still apply---they just need to be handled a little differently. Get a better feel for this new way of doing business and come away with an action plan to improve your digital sales skills.