C. Lee Smith is the CEO and Founder of SalesFuel - a Columbus, Ohio-based firm that was named one of the Top 10 Sales Enablement Vendors in 2020 and Lee is also named by Selling Power as one of just 6 Leading Sales Consultants for 2020 worldwide. He is also the author of “Hire Smarter, Sell More!”, a book that helps readers increase their bottom line by avoiding toxic employees and identifying and hiring sales rainmakers. 

Lee is regarded as one of the country’s foremost leaders on developing high-performing sales teams, sales discovery and needs analysis, sales coaching, hiring for sales culture and sales management, as well as his leadership. Lee is also a Gitomer Certified Advisor, one of an elite group of professionals worldwide licensed to train and consult using the works of Jeffrey Gitomer. Additionally, he is a C-Suite Network Advisor and co-host of the popular Manage Smarter podcast, available on iTunes and the C-Suite Radio Network.