AI Search Has Redefined Discovery & Your Website Is Not Enough
Speaker
President, KLA Group
Webinar Details
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Date and TimeThu, Apr 16, 2026 at 11AM Pacific / 2PM Eastern
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Duration1 Hour
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Cost$0 (Free)
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Handouts
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Description
Discovery has changed. Your buyers don’t scroll through pages of search results to find services and partners. They get recommendations, comparisons, and insights from ChatGPT, Gemini, and Claude. They read the AI summary.
Those summaries and answers are built on far more than your website.
AI pulls from LinkedIn conversations, Reddit discussions, third-party articles, interviews, forums, and public commentary to generate answers.
If your expertise isn’t visible across those sources, buyers won’t see you when it matters most.
In this session, Kendra Lee will explain how AI determines what gets surfaced and what sales and marketing leaders must do to expand their visibility beyond their website.
You’ll Learn:
This is a must-attend session for sales and marketing leaders who want to influence what buyers see before a conversation ever begins.
Register now.
Those summaries and answers are built on far more than your website.
AI pulls from LinkedIn conversations, Reddit discussions, third-party articles, interviews, forums, and public commentary to generate answers.
If your expertise isn’t visible across those sources, buyers won’t see you when it matters most.
In this session, Kendra Lee will explain how AI determines what gets surfaced and what sales and marketing leaders must do to expand their visibility beyond their website.
You’ll Learn:
- Why AI looks beyond websites to find credible sources and expert voices
- How Reddit threads, LinkedIn discussions, and online communities influence AI results and buyer perceptions
- What it takes to get cited in AI search answers and be discoverable where your buyers are looking
- Actionable steps to enhance your digital authority across a broader ecosystem of platforms
This is a must-attend session for sales and marketing leaders who want to influence what buyers see before a conversation ever begins.
Register now.
About Kendra Lee

Kendra Lee is president of KLA Group, an author, speaker, and revenue generation authority uniquely combining sales and marketing. She helps SMB companies increase revenue by using targeted B2B revenue generating strategies that speak directly to your ideal prospects and highlight your organization’s uniqueness. She is the author of the books, The Sales Magnet and Selling Against the Goal.KLA Group is a marketing agency and sales training company.





