Whats Getting in the Way of Your Profitable Sales Growth?

Speakers

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EVP, Marketing, Research & Development BayGroup International, BGI
Tim r cl2
Chief Strategy and Marketing Officer, Corporate Visions
Webinar Recording Details
  • Date and Time
    Tue, Aug 06, 2013 at 10AM Pacific / 1PM Eastern
  • Duration
    1 Hour
  • Cost
    $0 (Free)
  • Want Access?
    Register to view the recording.

Description

Most companies invest in one or more of these strategies for getting more profitable revenue growth from their sales teams:
 
1. Price increases and discount reduction programs
2. Sales process and methodology initiatives
3. New logo acquisition and account expansion efforts
 
Unfortunately, after the investment of millions in their deployment, these initiatives often fail to achieve desired goals.  Why?  Management neglects the most important element required for success, the HUMAN factor:  the ability of the sales team to manage the tension in the sales process, have potentially challenging conversations about new needs and solutions, and avoid costly giveaways as they navigate through the steps of your sales process.
 
Join sales performance experts Tim Riesterer from Corporate Visions and Paul Hennessey from BayGroup International (a Corporate Visions Company), as they share best practices and insights from top performing companies on how to align the people side of sales performance with the systems and investments you’ve put in place.
 
In this webinar Paul and Tim will provide actionable insights for leaders on how to get the sales team to:
 
  • Embrace and manage the tension in the sales process that keeps them from giving away too much, too quickly in price negotiations
  • Move out of their “comfort zones,” and have bolder sales conversations that drive upselling and cross selling
  • Move beyond “checking the boxes” in your CRM system, and to add (rather than give away) value at every stage in the sales process

Attend this complimentary workshop to gain new, actionable insights into the things you must do NOW to leverage your investments in pricing systems, methodology training, CRM software, and product launches.

About Paul Hennessey

Paul Hennessey is Executive Vice President, Marketing, Research & Development of BayGroup International, a Corporate Visions company, where he is responsible for marketing, research, product development, and sales training design.  Paul has more than 25 years of background in the sales performance improvement field, with extensive expertise in sales execution and negotiation, as well as change management, initiative implementation, and marketing-sales alignment.  He has helped implement successful sales performance initiatives that have produced documented ROI at major global corporations, including Autodesk, Chevron, Cisco, Hershey Foods, Honeywell, Johnson & Johnson, Owens Corning, and UPS.

About Tim Riesterer

Tim Riesterer is the chief strategy and marketing officer for Corporate Visions, Inc., a leading sales and marketing messaging company that helps B2B companies around the world create more sales opportunities, and ultimately increase their pipeline. A veteran of the sales and marketing industry with more than 20 years of experience, Tim is a recognized marketing and sales thought leader and two-time author. His books, Customer Message Management and Conversations that Win the Complex Sale, address how to create market-ready messages and tools that marketers and salespeople can use to tell a compelling story that wins more deals.