All Resources
Uncommunicated expectations are often unmet expectations. That won't fly when you are trying to talk with your customers' executives! With complex solutions, often it becomes clear that higher-level support is required to make the sale. What does it take to engage your customers' executives in a meaningful way? "C"-suite executives are busy and hard to reach. They are, however, willing to meet with salespeople, but with very specific expectations. In order to be effective, your sales people need to plan carefully for the call, do their homework, and, most importantly, understand those "secret" expectations.
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The skills and knowledge required to be successful in sales are greater than ever. Yet while selling is getting harder, the amount of time and resources dedicated to on-boarding efforts is declining.
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Every leader needs a framework to become and remain successful. When all is said and done, there are five critical business levers that, when used properly, turn good leaders into great ones.
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The sales industry is undergoing enormous change. The evolution of the Internet as well as innovations in multi-media and technology have altered the buying journey, forcing B2B sales organizations and salespeople to change how they pursue and win business. For sales leaders who take great pride in building and leading high performing sales teams, there is no greater need that hiring talent who can thrive in these conditions.
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As social networks like LinkedIn have continued to grow, leveraging them to increase sales leads has become increasingly popular. It even launched the term "Social Selling". The practice involves two primary activities:
1. Outbound Prospecting - Using a "database" of connections to find and connect with ideal prospects via introductions, referrals and research.
2. Inbound Marketing - Content-related engagement by salespeople in cooperation with their company’s Marketing department.
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Sales manager coaching has the single biggest impact on salesperson effectiveness. Unfortunately, sales manager coaching is at an all-time low, resulting in as much as 85% of sales skills never being used to drive sales performance. In our research and experience, we have found three keys to getting the most from your sales manager coaching efforts: Motivation, Skills, and Support. This webinar will describe the three keys and how to ensure successful coaching in your organization.
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Map our your unique sales process in minutes. A well-designed sales process allows the replication of best practices, introduces a shared sales language, discipline, and minimizes risks for both buyer and seller. It's a powerful concept. But, where to begin?
Download this interactive Excel tool to:
Define your ideal customer profile.
Identify which prospects to pursue (and which not to).
Capture knowledge and best practices from your team.
Outline qualifying criteria, milestones and steps that build value.
Sequence steps and milestones to ensure pipeline momentum.
In short: plug in your information and get some inspiration from this tool - finish with a killer sales process to increase win-rates and deal sizes!
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Why do executives test and screen professional salespeople? How can your salespeople circumvent that process and develop trusted advisor level relationships with those executives?
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There is a lot hype these days about "Modern This" and "Modern That." What does Modern Selling even mean? And what is Modern Learning? And how can you get past the hype and combine these modern maxims to improve sales performance and deliver profitable growth for your company?
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We know that sales messaging matters. We know we should personalize for personas. But how do you develop messaging that works and actually get your sales force to use it? This is a perplexing two-pronged problem, but it is solvable.
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Managing remote workers has always been challenging, particularly with sales teams where everything is measured on productivity and results. With more employees working from home than ever, sales managers must learn to manage a distributed workforce from a distance. For those organizations new to the world of a remote workforce, managing from a distance has presented unforeseen challenges.
So how do we know, then, if our sales team is cut-out for remote work? How do you gauge how well your team will adapt? We don’t have all of the answers today, but we can take a look at what successes and challenges remote sales teams have experienced, what new challenges organizations are seeing and how they are addressing them, and how sales managers can support, engage, motivate, and assess their newly remote workforce. We can use this information to help our salespeople adjust and thrive in a remote environment.
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One of the major challenge’s organizations face in the workplace are people's ability to handle conflict. There are two sides of conflict when people are confronting one another somebody who is delivering the conflict and somebody who is receiving it.
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Leaders are challenged to manage change, transform teams and processes, and build talent - all without the benefit of in-person work with their teams. There’s never been a better time to be an improviser - they think on their feet, embrace change and stay positive - all characteristics shared with high performing teams as well.
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The events of 2020 created a different world for sales professionals, no doubt about it. Dr. Cindy McGovern will help guide you through a world that's seen Facetime replace face time. She'll discuss how the virtual environment has impacted the planning process, prospecting, and client communication. When it comes to success in sales, the fundamental things still apply---they just need to be handled a little differently. Get a better feel for this new way of doing business and come away with an action plan to improve your digital sales skills.
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Does your business need a mantra, a purpose, a kick-ass marching order to motivate your team? Draw in like-minded people, hire only great fits to your company, and learn a lot about yourself in the process. Ron will share his extraordinary system in building the best purpose statement on the planet.
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Leveraging existing connections to gain access to targeted stakeholders is one of the most powerful tools LinkedIn offers. Through targeted LinkedIn searches, participants will learn how to find out who in your network can make introductions to ideal clients and referral partners and proven outreach strategies to start meaningful conversations.
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All too often sales leaders in organizations tend to focus on the people who are not producing sales when their most valuable talent is really the most marketable asset they have. With this webinar will teach how to maintain engagement and accelerate top performer’s sales ability and career development.
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If you had a crystal ball that could predict the future, how would you use it to shape your sales and marketing strategy and build your team? Visionary entrepreneur and founder of insurance giant Anthem, Ben Lytle, presents what you need to know to succeed in the 21st century. This riveting webinar is based on his prescient new book, "The Potentialist: Your Future in the New Reality of the Next Thirty Years."
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Market instability is wreaking havoc on your business’ growth plans. You don’t know what is a real opportunity and what won’t close because reps cannot get straight answers from leads. Decision-makers are hesitant to spend money because of the market instability. Many are cautiously guarding their budgets.
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In a world brimming with data, are you truly leveraging its full potential? This webinar peels back layers of the data landscape of companies, examining how today's trends in customer analysis may be just the tip of the iceberg for what is possible.
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The use of AI in the workplace is exploding and your employees’ ability to discern fact from AI hallucination is increasingly imperative. Without critical thinking skills, we face a danger where falsehoods will negatively impact workplaces and consumer interactions.
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You stare at a blank screen, wondering what to write to your prospect. You've heard ChatGPT can simplify sales outreach, but all your past attempts created messages that obviously sounded like a bot. Your prospect would have known you used ChatGPT. Or maybe you've never tried because you don't have time to learn how to use the platform.
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If you’ve reached the formal maturity model with your sales enablement program but are ready to take your practice to the next level, this webinar is for you.
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Objective: During this live webinar the agenda will actually come from the audience prompting the facilitators to demonstrate coaching conversation models specific to real world workplace situations driven by the audience.
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