One of the most significant barriers to sales organizations is bringing their sales cycle under control. Read this research from Aberdeen Group to discover how the use of electronic signature tools can improve sales team performance. 

Research has confirmed that many of the behaviors sales people execute actually drive down performance. Because sales people are largely unaware of how the brain instinctively creates a buying decision, they do not know if they are selling in a way that contradicts it. Yet, there have been thousands of scientific studies that have codified how the brain is hardwired to be influenced. When sales people align how they sell with these scientific principles their ability to sell is enhanced.

Sales organizations often look at the competition as the enemy that must be beaten!  With this mindset, as a salesperson you are often put in a position where you fight the competition on the customer’s front lawn, in full view.  You need to shift the rules of the game from competing against the competition to competing on behalf of the customer by recognizing and delivering value. Value that is defined by the customer, not by a list of features and benefits.  In this session, we will explore an approach to understanding value to the customer, and how specific moves and strategies affect the customer and disable the competition.

There is tremendous misinformation as to what sales managers should be spending their time doing.  This fast-paced session will highlight the 5 competencies on which sales managers should be spending 80% of their time, explain what is involved to master those competencies, and how much time should be spent on each.  Here are some favorites that are not on the list:

The sales industry is undergoing enormous change. The evolution of the Internet as well as innovations in multi-media and technology have altered the buying journey, forcing B2B sales organizations and salespeople to change how they pursue and win business. For sales leaders who take great pride in building and leading high performing sales teams, there is no greater need that hiring talent who can thrive in these conditions.

Sales manager coaching has the single biggest impact on salesperson effectiveness. Unfortunately, sales manager coaching is at an all-time low, resulting in as much as 85% of sales skills never being used to drive sales performance. In our research and experience, we have found three keys to getting the most from your sales manager coaching efforts: Motivation, Skills, and Support. This webinar will describe the three keys and how to ensure successful coaching in your organization.

Map our your unique sales process in minutes. A well-designed sales process allows the replication of best practices, introduces a shared sales language, discipline, and minimizes risks for both buyer and seller. It's a powerful concept. But, where to begin? Download this interactive Excel tool to: Define your ideal customer profile. Identify which prospects to pursue (and which not to). Capture knowledge and best practices from your team. Outline qualifying criteria, milestones and steps that build value. Sequence steps and milestones to ensure pipeline momentum. In short: plug in your information and get some inspiration from this tool - finish with a killer sales process to increase win-rates and deal sizes!

Why do executives test and screen professional salespeople? How can your salespeople circumvent that process and develop trusted advisor level relationships with those executives?

Everyone wants good sales coaching, but it's not easy to get stakeholders aligned on how to do it. Where's the disconnect, and what can you do about it? Join Henry Bruckstein, Founder of Canam Research, and Jake Miller, product marketing manager at Allego, to learn important insights from the new 2019 State of Sales Coaching survey. Our speakers will compare survey responses from sales reps, managers and sales enablement pros to uncover:

For the third year, Training magazine and Wilson Learning Worldwide have teamed up to conduct the Annual Leadership Survey focused on creating effective leaders and preparing the next generation of leaders.

Flourish Virtual Conference Sessions

How do you ensure installation of learning for your front-line leaders and management team?  No matter the modality, there needs to be a process of engagement in place that ensures successful implementation.  Through an engagement matrix, AMA will outline the necessary steps to ensure a successful transfer of skill development as it aligns to recognizing managerial competence within your organization.  AMA will share best practices on how to ensure the probability for success in a virtual learning environment.

As the marketplace spends significant amounts of money on tools to support the sales process, there still seems to be a troubling fact: more than half of salespeople miss their quota. The sales process or even the technology might not be the issue; often, it is an absence of an effective sales methodology.

Is the officeless world inevitable or overblown? That may yet be determined, but managers should be adjusting to the work-from-home trend whether it’s temporary or permanent, and no matter if it’s for part of their team or companywide. Valuable lessons have already emerged from the few months that nearly everyone who is still working has been doing so remotely. Our special report covers these important topics: How companies are building corporate culture when teams are not together Tackling low morale among remote workers (It’s more prevalent than many realize) Fostering creativity from afar What jobs are best suited to remote offices

Do your salespeople sound great in role play, then fall apart on a sales call?  It does not matter if you have the perfect sales script - scripts only work if you give the prospect their lines and tell them exactly what to say and how to say it.  If you can do that, your salespeople will be just as effective on sales calls as they are in your sales meetings.  Instead of worrying about developing the "perfect sales script," focus on coaching your sales team for conversational fluency.

In this webinar, Henry Glickel will discuss the specifics behind the labor shortage for salespeople. Including demographics, the great resignation, generational differences, and how you can step into and find hiring success.

Work isn’t working for a large percentage of employees. If there is any hope of reversing the current challenges of recruiting and retaining skilled, productive workers across all professions, companies must get better at winning the hearts of their employees. This white paper takes a closer look at three core principles that managers should adhere to in order to increase productivity by winning the hearts of their employees. The strategies are offered by Marcus Buckingham, the head of people and performance research at ADP Research Institute (ADPRI).

Sometimes it seems as if today's "winners" have some kind of magic going for them. They always seem to make just the right impression - even with difficult people - and get exactly what they want.

In 2023, the success of your sales team will be determined in large part by how effectively sellers use content. 

Only 1 in 4 U.S. adults views salespeople as credible in what they say and do [The American State of Credibility, 2020]. This means most salespeople start new business relationships from a position of weakness.  

Once upon a time in a land far, far away, trainers told creative, captivating stories that piqued the interest of colleagues, clients, and customers. These trainers did not say, "Trust me on this" or "Take my word for it," nor did they overwhelm their listeners with complex bar graphs or slay them with bullet (points). Rather, they used the power of storytelling to get people to agree, believe, comply, or act. Stories help people sit up and listen, and most importantly, connect!  

The ability to craft and utilize diverse content at each stage of the buyer's journey is crucial for sales professionals. This journey can be segmented into three main stages: top of the funnel (ToFu), middle of the funnel (MoFu), and post-sale. Each stage requires specific content strategies to nurture leads, convert prospects, and maintain customer loyalty.  

Now more than ever, retaining your key customers is a strategic imperative. The role of the sales manager is to manage the sales process and lead the people. Many sales managers are highly effective at managing the sales process. Yet, sales managers need to ensure their top sales performers are fully engaged. This is something most sales managers understand but unfortunately fall short of exhibiting the kind of leadership that contributes to an engaged salesforce. To assist them, in this webinar, we will discuss steps sales managers can take to lead their salespeople to full engagement and higher performance.   

Objective: During this live webinar the agenda will actually come from the audience prompting the facilitators to demonstrate coaching conversation models specific to real world workplace situations driven by the audience.