From Sales Manager to Ultimate Gold Standard Sales Leader


CEO, Porter Henry & Company
President, Westerberg & Associates. Inc.
Webinar Recording Details
  • Date and Time
    Thu, Feb 20, 2020 at 11AM Pacific / 2PM Eastern
  • Duration
    1 Hour
  • Cost
    $0 (Free)
  • Want Access?
    Register to view the recording.


Sales manager and sales leader jobs are similar, overlap, and are often conducted by one person. Yet there is a huge difference between a typical sales manager and the ultimate sales leader. The sales manager’s position is largely daily management including coaching and directing the sales team. On the other hand, sales leadership is long term, focusing on strategy, planning, making future, long-range decisions. The successful sales manager must grow and eventually transform to a sales leader who can execute both jobs together.   
This webinar provides strategies and tools for potential and high-achieving sales leaders with content adapted from Porter Henry’s new book and its world-class workshops.
  • How to grow from sales manager to become the ultimate sales leader by optimizing long-range sales team performance and strategy
  • Capitalizing on the leader’s vision to create  strategies that unite and motivate the sales team, improving performance, results  
  • Strategies to align, enhance individual sales motivation   
  • Improving decision-making batting average with the ROI  Decision Tool
  • How to develop the 10 top sales leader abilities

Don't miss the other webinars in this series:
Gold Standard Strategies Optimize Sales Coaching Performance, Expand Time, Frequency, Rep Allocation

Gold Standard Strategies To Manage Sales Performance And Achieve Your Priorities

About Warren Kurzrock

As CEO of Porter Henry & Company,  Warren has comprehensive experience in every facet of training development, including needs analyses, conducting training, manager development, custom project design, strategy, and long‑range planning. Warren starred as a company sales rep, was quickly promoted to sales manager and eventually became a top sales executive.  Warren holds a B.A. degree from Duke University and a Master's degree in marketing from the New York University Graduate School of Business.  As CEO, Warren has transitioned Porter Henry & Co. into a global company with 30 proprietary workshops for salespeople and sales managers, producing results for thousands of companies, ranging from Fortune 500 to small businesses.  

About Jeff Westerberg

Jeff is President of Westerberg & Associates. Inc. and has been a Porter Henry Co. training, consulting partner for over 20 years. A graduate of Colgate University, he served as a Captain in the USAF. He began his corporate career at Richardson-Vicks/ Proctor & Gamble, and then moved to the Coca - Cola Co. His focus was in national account sales, sales management, brand management and general management. He has been conducting sales, management and leadership training ever since. Jeff has improved sales performance for clients in a wide range of industries including consumer products, technology, pharmaceutical, manufacturing, information, financial services and more.


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