How do you transform your sales team into a revenue-driving marketing channel? In this playbook, you’ll uncover the key challenges holding your marketing team back, get actionable strategies to align messaging, drive revenue impact, and prove the ROI of your marketing efforts. What you’ll learn: How to bridge the communication gap between marketing and sales teams Steps to build messaging that resonates with buyers at every stage Tools and tactics for quick implementation across your organization

If you can’t get meetings, you can’t sell—and in today’s increasingly AI-driven world, connecting with top prospects is harder than ever.  

Your competitors are using AI for sales prospecting, and they're winning. Businesses that use AI in B2B sales prospecting are 50% more likely to hit their revenue goals by making faster decisions and finding better-fit prospects with automation.  

You’ve heard the quote, "Nothing happens until somebody sells something." Salespeople are the lifeblood of any B2B company. They are the Olympians of the corporate world, the astronauts of business. And like other elite athletes, dancers, and musicians, not everyone can do what they do.  

Did you know that a Gartner survey revealed 72% of sales professionals feel overwhelmed by the sheer number of skills required for their job? This overwhelm leads to a 45% lower likelihood of hitting sales quotas, directly impacting commercial success.  

Introducing Making SEAMless Sales - the last frontier of sales improvement, benefiting all customer-facing roles by having a unified focus on client success, therefore increasing win rate, margins, deal sizes, revenues, and client satisfaction. Are you in a presales role struggling to work better with your sales counterpart? Are you in a sales role and wish there was a more productive way to work with the other sales roles and with presales? Are you on an account or opportunity team and find it challenging to work together more efficiently and effectively? Are you a sales manager and feel presales and sales individual contributors need to work together optimally as a team? Are you in sales enablement trying to make this all work? This book provides proven insights, methods, and tools, expanding on and refocusing the traditional disciplines of presales and sales, and explores how to work together better as a seamless team at the account and opportunity level. We'll explore and address: The challenges of traditional sales and presales roles. The importance of focusing on the buying process while still executing our sales process. The overarching need for Solution Enablement and Account Management. Why and how buyers buy, and what is needed to persuade them. How working together as a team benefits everyone.

The right enablement solution can elevate your revenue teams’ productivity and effectiveness. But the implementation of your new solution can be tricky and it’s difficult to know where to start. Our 10 Golden Rules for great enablement implementation will equip you with best practices, thoughtfully designed to help you plan ahead and create a clear roadmap for success. What you’ll learn: A framework to guide you through the preparation, rollout, and long-term success of your enablement solution Actionable steps to build a robust revenue ecosystem that empowers teams and fuels continuous growth Strategies to drive lasting engagement through ongoing training, support, and iterative improvement

While artificial intelligence (AI) has had a starring role in overall learning and development (L&D) lately, it has been more of a cameo for leadership development. But that role has started to evolve over the last year, according to the 9th Annual Leadership Development Survey conducted in partnership between Training magazine and Wilson Learning Worldwide Inc.  

In a world where artificial intelligence is transforming the way we work, lead, and connect, one truth remains: technology a remarkable tool, but it’s human connection that fuels creativity and innovation.  

Business contexts are constantly marked by a hunger for authenticity. After all, who doesn’t appreciate an authentic peer or buyer-seller relationship? But it’s not all so clear, scientifically, what it means for someone to be perceived as authentic. Are you more authentic when you give someone a piece of your mind because you value being yourself or when you’re choosing not to say what’s on your mind because you value kindness and politeness?  

Objective: During this live webinar the agenda will actually come from the audience prompting the facilitators to demonstrate coaching conversation models specific to real world workplace situations driven by the audience.  

So much content is painfully boring. We're on a mission to break the boring out of B2B content. It starts here, with the SPLASH Method. The way to check your content for stand out properties and promotion that will let it sing and dance.

When performance falls short, most leaders look to coaching, comp, or headcount. But what if the real issue lies in one of six hidden forces shaping how your reps show up and sell?  

Successful AI adoption hinges on strategic people integration.  

Communication is the number 1 skill in business, according to LinkedIn. Now more than ever, clear communication and visibility are key to success. Expect to learn how to speak and present with confidence, lead difficult conversations to positive outcomes, and position yourself on LinkedIn — together with Oliver Aust, bestselling author, podcast host and founder of the Speak Like CEO Academy.

This webinar is a foundational lesson in using the DISC behavioral classification to quickly connect with prospects. We all have preferred ways of processing information, evaluating options, and engaging in conversations.  

Every buyer has a unique personality—and the best sales professionals know how to adapt their pitch to match. The DISC Personality Model is a powerful tool that helps salespeople quickly identify a prospect’s decision-making style, communication preferences, and buying behavior. By tailoring your approach, you can build instant rapport, handle objections more effectively, and close more deals.  

DISC is a powerful tool for understanding human behavior and improving interpersonal communication. In sales, knowing your client’s DISC profile allows you to tailor your approach, build stronger connections, and ultimately close more deals. This guide will help you understand how to identify DISC styles and how to adapt your sales techniques to suit each personality type. Whether you are speaking with a dominant decision-maker, an influential enthusiast, a steady supporter, or a cautious analyzer, DISC provides the insights you need to enhance your communication and sales strategy.

Invested in training but still struggling to close the gap between your top and average performers? The secret isn’t more training—it’s uncovering what your best sellers and marketers do differently and making those behaviors replicable across your team.  

Everyone understands that today’s complex buying decisions are rarely made by a single individual. With more decision-makers involved, the "No Decision" outcome has become a leading challenge to closing deals. A major reason for this is that salespeople often miss the unique needs and priorities of all key stakeholders, leading to misalignment and stalled deals.  

"6 Secrets to Selling and Training Online" is a dynamic and practical course designed to empower professionals with the tools and strategies needed to excel in the virtual marketplace. Whether you're a seasoned trainer, marketer, or entrepreneur, this class will reveal the six essential techniques to effectively sell products and deliver impactful training sessions online. With the rise of remote work and virtual engagement, mastering these skills will not only increase your revenue but also enhance your ability to connect with a global audience, build trust, and deliver high-value content that drives action.  

Today’s learning & development professionals, corporate trainers, or talent development leaders are standing at a crossroads. The role of L&D is shifting—those who fail to evolve risk becoming irrelevant.  

This handout equips you with powerful AI prompts and actionable strategies to open new doors and drive sales. With these tools, you’ll develop personalized messages for leads, streamline your outreach, consistently follow up, and nurture meaningful relationships that fuel your business’s growth.

The rise of artificial intelligence (AI) is reshaping workplaces, sparking both excitement and concern. Will AI enhance your career, or will it leave you behind? The key to thriving in this new era isn’t just about learning AI skills—it’s about understanding what drives you and leveraging it to stay ahead.