All Resources

Improvisation: The Successful Leader’s Secret Weapon for Managing Teams in a Virtual Environment
Leaders are challenged to manage change, transform teams and processes, and build talent - all without the benefit of in-person work with their teams. There’s never been a better time to be an improviser - they think on their feet, embrace change and stay positive - all characteristics shared with high performing teams as well.
Sales Is Your Best Career Return on Investment
Basic Premise:
Sales is often viewed as an occupation that has little job security.
In actuality, sales is one of the most secure professions you can enter.

Selling to The Boss
A #1 top-tier sales hired gun knows the value of selling directly to The Boss, and knows how to sell to The Boss whenever possible. Here's how:
Click on the download button below to download this Infographic.

The Marketer’s Guide to Sales Enablement - How to Align with Sales, Activate Content, and Accelerate Growth
Sales Enablement For Marketers
If you’re a marketer supporting a sales team, you’ve got a lot on your plate. Sellers are facing one of the most difficult buying landscapes in recent memory—and they need your help.
To be effective, you need to align with sales, deliver the best content and other resources that will move deals through the pipeline, and make sure sellers can find and use these resources properly.
"Sales enablement has never been more important than it is today."
You crank out solution briefs, case studies, videos, blog posts, product guides, and more to support reps' interactions with prospects and help them be productive. You work closely with sales to learn which types of content are working to nurture leads and close deals. You keep your ears open to industry trends and one eye on the company roadmap to anticipate content needs and fill in any gaps.
It’s a continuous process of creating and sharing those new materials with reps to allow them to reach customers and sell more effectively. But it can often seem like all your hard work is for naught.
You need a better way. Find out how the right sales enablement solution can help you overcome these issues and turn your marketing into an engine that can turbocharge your sales growth for years to come.

The Definitive Guide to Virtual Sales Enablement - How to Plan for the Next Normal
Planning for the Next Normal Sellers are working harder than ever—and sales enablement has never been more important than it is today. The business of sales has been completely disrupted by COVID-19 and the resulting shutdown. At the start of the pandemic, you may have shifted overnight to virtual selling, with the expectation of returning to normal within a month or two. Experts now say we’re not going back to the way business was done.
But the processes and tactics you put in place in the spring likely weren’t designed for the long term, and sales teams have often had to learn on-the-fly how to succeed when in-person meetings aren’t possible. It’s time to figure out what works in this new world and what doesn’t.

The Essential Guide to Virtual Selling - How to Hit Your Targets and Stay Ahead of the Competition
Mastering Virtual Selling
Virtual selling—working a deal remotely when you can’t be there in person—is the new normal for B2B salespeople. But being a great virtual salesperson doesn’t mean simply conducting every meeting via video conference. Virtual selling means understanding a prospect’s mindset when you can’t meet in person, using all the tools and techniques available to close the deal. While the fundamentals are the same, you have new obstacles to overcome and new skills to master.
Allego’s learning and enablement platform accelerates results for virtual teams. From our work with hundreds of thousands of sales professionals around the world, we’ve developed unique expertise in virtual selling techniques that can give you the edge you need to hit your targets.
This guide distills that learning to help you and your team understand how to master virtual selling and stay ahead of your competition.
6 Steps to Transition to Buyer-Centric Selling
70% of today’s buyers wait until they have fully defined needs, and 44% identify the best solution on their own before engaging with sellers. As modern buyers embrace self-service (via the internet, social media, etc.) for much of their buyers’ journey, traditional selling techniques just aren’t cutting it anymore.
Coaching and Training A High-Performance Sales Team
Many sales professional’s world were turned upside down, seemingly overnight. Field salespeople that had spent years honing their face-to-face selling skills were now charged with learning how to prospect and sell in a world gone virtual. Inside salespeople were experiencing deal slippage and frozen budgets.
Tools & Techniques To Break Through Sales and Marketing Silos
Sales and marketing alignment is important in the best of times. Today, when teams are working remotely in the midst of a pandemic, it’s absolutely critical.
5 Secrets to Revolutionizing Your Digital Workplace
The recent increase in remote work has accelerated many organization’s Digital Transformation initiatives. Most employees prefer the flexibility and autonomy they get from working remotely. Companies are also realizing the benefits of a remote workforce. They are no longer restricted to talent within their own cities and are no longer confined to their offices as long as they build a resilient, cohesive technology ecosystem and company culture to support this shift.

Developing Sellers in a Complex Clinical Environment
With highly technical products and a clinical sales approach, 3M needed to ensure that their more than 1,000 sales reps could deliver key messaging effectively. An integral part of their sales process involved reps having in-depth discussions with medical professionals that covered not only product knowledge, but also the supporting science and research.
Download this case study to learn how 3M addressed this challenge and the results.
How to Plan Sales Webinars that Attract Prospects
Connecting with prospects in today’s climate requires a creative approach to events. Join prospect-attraction authority Kendra Lee and create a blueprint for planning and hosting webinars that attract new prospects and start conversations during these turbulent times. She’ll share how to create and promote a webinar that attracts prospects and digitally engages your community during turbulent times.
Four Videos to Get Managers Working on Culture
We all know video is powerful for individual learning. And, we all know culture is powerful in creating organizational agility, continuous learning, and employee engagement. But what happens when you put the two together, and start using video as a lever to move the culture?
Creating Impactful Virtual Sales Onboarding
With 2021 looming just a few weeks ahead, you still have just enough time to rethink, redesign and rebuild your onboarding process into a much more effective machine than you were forced into this year: a highly effective and impactful virtual operation that will:
Re-Thinking the National Sales Meeting: How to Run a Virtual Kickoff During a Pandemic
Sales kickoff season is here. Do you know what your meeting will look like this year?
Pre-pandemic, you flew your team in to celebrate past successes, train, and motivate everyone for the next twelve months.
Sales Methodology as the Force Multiplier
As the marketplace spends significant amounts of money on tools to support the sales process, there still seems to be a troubling fact: more than half of salespeople miss their quota. The sales
Sales Methodology as the Force Multiplier
As the marketplace spends significant amounts of money on tools to support the sales process, there still seems to be a troubling fact: more than half of salespeople miss their quota. The sales process or even the technology might not be the issue; often, it is an absence of an effective sales methodology.
Call Insights and Analysis – What Top Performers Do Differently
What would your revenue look like if you could clone your top producers? Better yet, how much would you grow if you helped your top producers identify at least one area on every call where they could improve? How confident are you that you know exactly what your salespeople are saying during sales calls and demonstrations? Do you have a system to provide feedback? Even without being on every call or in every meeting?
The Secret to Becoming a Better Remote Coach
Coaching is tougher today, now that many sellers are working remotely. Without seeing your team in person, it’s difficult to know who’s struggling and how to drive behavior change.
Improvisation: The Successful Leader’s Secret Weapon for Managing Teams in a Virtual Environment
Leaders are challenged to manage change, transform teams and processes, and build talent - all without the benefit of in-person work with their teams. There’s never been a better time to be an improviser - they think on their feet, embrace change and stay positive - all characteristics shared with high performing teams as well.
Converting Content & Connections to Conversations with LinkedIn
"If I could just get more at-bats! Seriously, if they would just take my call, my business would thrive!" - says almost every business development professional we have ever met.

Demystifying Sales Enablement: How to Plan for the Next Normal
Why are some companies thriving in the current environment while others fall behind?
The secret is modern sales enablement designed for virtual teams. Today’s winners are mastering virtual selling with an up-to-date approach to content, tools, and knowledge.
Sellers are working harder than ever—and sales enablement has never been more important than it is today.
At the start of the pandemic, you may have shifted overnight to virtual selling. But the processes and tactics you put in place in the Spring likely weren’t designed for the long term.
Sales teams have had to learn on-the-fly how to succeed when in-person meetings aren’t possible. It’s time to figure out what works in this new world and what doesn’t.
Sales enablement in 2021 will be very different from last year. But knowing how to pivot to a modern approach isn’t obvious.
Download this eBook to learn the elements of modern sales enablement and how you can upgrade your current approach for long-term success.
Get your eBook to learn:
Best practices to accelerate results with virtual teams—and why traditional tactics are no longer enough
4 key capabilities of a holistic sales enablement solution
How to build a powerful tech stack when your budget has been cut
Plus, the 2021 Sales Enablement Checklist to help drive results next year and beyond
Don’t get left behind by relying on an outdated sales enablement approach. If you aren’t updating today, you don’t have a moment to delay.
Behind the Sales Persona: Developing the Human Side
People buy from people they trust . . . and they trust people who are authentic.
How to Create Top Sales Coaches
The first step in creating top sales coaches is recognizing that most sales managers do not invest enough time coaching their salespeople. And worse, when they do coach their sales team, they often focus on short-term results rather than mid-to-long-term development. Top performing sales managers spend at least 50% of their time coaching salespeople and do so in a consistent, structured fashion that drives individual improvement for each team member.