All Resources

Want Better Win Rates? 3 Steps to Connecting Your Solutions to Customer Value
The days when a salesperson could close a sale with a "feature dump" presentation and win the sale are long gone. Unfortunately, many salespeople don't know there is an alternative. They know they need to advocate "value," but the path to that end is unclear.

How to Create Game-Changing Front Covers For Your Presentations
When presenting, it's imperative that you grab your audience's attention right from the beginning, even before saying a single word. One of the best ways anyone can do this by designing a jaw-droppingly beautiful front cover. After all, a front cover is the very first slide that anyone's going to see - it pretty much sets the tone for the entire presentation, and give a strong indication on how great your talk is going to be!

The Trouble with Money: Non-cash Rewards and Engagement
Did you know that depending on how it is used, money and other cash-based awards could actually negatively impact your engagement strategies? This presentation combines scientific studies and examples to show the way that rewards, recognition, program design, and communications should be properly used to stimulate activity and engagement.

Using Engagement Principles to Increase Training Effectiveness
During this webinar we will cover the principles of Self-Determination Theory and the research-based principles of Enthusiastic Employees, exploring the differences in engagement from onboarding and throughout employee careers.

Why Relationship Selling isn’t Dead and How it Supports Modern Buying
You’ve heard that Relationship Selling is dead, right? Well, maybe…
If you mean the old-style, wine-and-dine, golf-course, donut-delivering customer schmoozing, yeah, you’re right. It’s dead and it should be.

7 Steps to Designing Effective Sales Training
Just like a house needs a blueprint or a film needs a script, great sales training needs a plan. But with limited time and resources, you may have questions about where to start or what to build first. Don’t worry - you’re not alone!

Selling to Value The New Standard for Sales Discovery
How a Sale Was Lost
Ann was not happy as she left the meeting with a long-term customer—now a former customer.
"Ann, we have done business together for a long time," her customer started, "but we have decided to go in a different direction this time." Her customer went on to say how ABC Company, one of Ann’s biggest competitors, worked with them to integrate ABC Company’s solution into their own systems, resulting in faster inventory turns with fewer shipping errors. And they were able to demonstrate how this will increase margins and profit for the company.
ABC Company’s salesperson sold value.
The Selling to Value approach requires the salesperson to develop an ever-expanding mindset and skillset—and it requires a commitment to a purpose that goes beyond self-interest to include both the interests of the individual customer and the interests of that customer’s organization.

Only 19% of Salespeople Sell to Value: Make Your Sales Team part of the 19%
94% of buying executives expect salespeople to have business impact discussions with them, but only 19% of salespeople are effective at this.
Amazing Presentations Using Google Slides
Google Slides is a great presentation development tool that you can get completely for free. But is there such a thing as a free lunch? Can you create credible presentations with Google Slides? Yes, yes you can. Not only that, but you can produce amazing presentations with Google Slides.
The Problem of Meetings
In this next chapter in our continuing WhiteSpace webinar series, Heather Sager tackles the pernicious problem of meetings and how they gobble up talent capacity and time to work.
How to Shift Your Sales Force to a Buyer-Centric Selling System
Have you seen the recent B2B buying research? Study after study report that buyers:
don't trust salespeople
do more and more of their own research
don't believe they understand them or their businesses
grow weary of stereotypical seller behavior.
8 Steps for Implementing a Social Selling Program
There are 8 steps to rolling out an effective social selling program. In this webinar, Sales and Marketing leaders will learn what it takes to roll-out an effective program that generates business opportunities.
Product Demo: How Informal Sales Learning Can Kick Team Performance Into High Gear
Research shows that as much as 90% of professional learning is informal and experiential, taking place out in the world and not in a classroom. It's what people do every day in their personal lives when they access content from sites like Google, YouTube, Yelp, and TripAdvisor. Yet companies are ignoring how employees intuitively learn and forcing them to train in the exact opposite way.

How Training Can Impact Hiring, Engaging & Retaining Talent in a Strong Economy
It's no secret that it's an employee's job market. With U.S. unemployment rates hovering below 4%, it's harder than ever to hire the talent you need today—and harder still to hold onto the people you have. Take control of the situation! Build a Culture of Recognition & Engagement where employees want to work for your organization because they feel connected to your mission, valued by their managers and supported by everyone—from co-workers to top management.

Reaching the Modern Buyer: What Sales and Marketing Leaders Need to Know About Digital Selling
Vengreso recently published an original report titled "The State of Digital Selling with LinkedIn in 2019". The report is based on survey results from B2B sales reps across five industries: professional services, technology, manufacturing, healthcare, and financial services. There were some definite surprises when it comes to how reps are (or are NOT) using LinkedIn for business development.

17 Training Innovations For Relentless Sales Improvement
The purpose of this paper is to explore the 17 innovations occurring to
the methods of training and learning. Some are in their infancy; others
are more mature. Additionally, we'll suggest some neuroscience-based
practices to help you develop your organizational training.

The State of Digital Selling with LinkedIn in 2019
Vengreso recently published an original report titled The State of Digital Selling with LinkedIn in 2019. We surveyed 862 B2B sales reps across five industries: professional services, technology, manufacturing, healthcare, and financial services to assess their digital selling skills. The sales reps were asked 10 multiple-choice questions about how they use LinkedIn in their sales activities to assess how their use of LinkedIn impacts their digital selling results.
Tune into today’s episode as Bernie and his guest Kurt Shaver, Co-founder and CSO at Vengreso, summarize the key findings that are published in the 20-page report. Get the full report on the Vengreso website or at stateofdigitalselling.com. Don’t miss out on the full report’s finding to understand how reps are being effective in digital selling through LinkedIn.
Modern Selling + Modern Learning = Sales Growth!
There is a lot hype these days about "Modern This" and "Modern That." What does Modern Selling even mean? And what is Modern Learning? And how can you get past the hype and combine these modern maxims to improve sales performance and deliver profitable growth for your company?

Win the Customer AND the Deal
In sales, we often find ourselves grappling with a false choice - do we focus on relationship building with the customer, or focus more on winning the deal at all costs? It can often seem like there is no middle ground, we have to either perform like a hardliner or try and gain the customer's favor. But it is not, in fact, an either/or situation.
This white paper explores the middle ground between building relationships and winning the deal and offers helpful tips on ways to nurture both your relationship with the customer while keeping your eye on the prize. Read more to discover how it might be the way salespeople think about their customer relationships that prevents them from focusing on and winning the deal.
JMReid Group is a training company that provides sales programs with this middle ground at top of mind. If you like what you read, contact us in the interest of your sales team at www.jmreidgroup.com.
Microlearning Under the Microscope: 6 Myths Debunked
Learning leaders have so many choices on how to deliver on the strategic promise of a learning organization, but there's so little time. Making these choices mean the difference between a growing, high-performance organization and one that struggles with the skill gaps that erode competitive value proposition.
How To Increase Your Sales By 900% Using Sales Automation
Targeted lead generation combined with automated follow-ups is key to increasing your sales. If you are looking for more demos, more prospects, more sales, you need to be utilizing the tools that will help you save hours a week, but also fill the top of your sales funnels.
Learn How to Engage High Performing Teams
Workplace Application: Attendees will learn key steps and processes to build high performing teams while focusing on engagement.
This session will focus on the key steps to building a high performing team. You will leave energized with a blueprint that will enable you to transform your teams into high performing functional teams and will take home team building tools, exercises, and approaches. This session will bring you through a team evolution process incorporating the best work of Lencioni, Tuckman, Blanchard, and of course, Kelleher.

State of Digital Selling with LinkedIn
Imagine your sales team gets invited to attend an exclusive networking event filled with senior decision-makers at companies that fit your ideal customer profile.
Would you expect them to do their homework before they arrive at the event? How would you expect them to behave at the event? Would they grab a cocktail and stand against the wall for the entire event, quietly making comments to people as they pass?
Or would they work the room, confidently striking up conversations with people they’ve researched online, connected with and began developing authentic relationships proving they have the experience these buyers are seeking from a seller?
As a sales leader, you’d never hire a rep who couldn’t represent your brand at an important event without proven experience and know-how to conduct meaningful conversations with qualified buyers.
This is precisely how high-performing and experienced sales professionals approach digital selling with LinkedIn.
Sales Enablement Mistakes – And How to Avoid Them!
Sophisticated "sales enablement" platforms are becoming more accessible and are rapidly moving into budgets and project plans for middle market sales teams. This trend has the potential to massively impact sales productivity for these firms - but only if sales leaders can nail the implementation process and avoid getting distracted by lengthy projects that add little value.