All Resources

Visual Sales and Marketing Secrets that Improve Your Success Rate
Increase your likelihood of success by 43% using visuals in your sales and marketing materials. Billion Dollar Graphics' Mike Parkinson - a Microsoft MVP - will show us the secrets the pros use to market and sell better.
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How Soft Skills Training Boosts Sales Growth
Soft skills play a key role in your sales reps' ability to successfully turn a prospect into a client.
This eBook discusses how your sales team can put themselves in their prospects' shoes emotionally, overcome any objection thrown at them and close the sale.
Click below to download this eBook.
5 Principles to Drive Higher Sales Performance with Better Learning Content, Engagement and Retention
Sales organizations train, practice, coach and share knowledge differently now than they did just five years ago. The modern learning practices they utilize reflect exciting new opportunities to drive better sales performance at lower cost, using powerful systems and technologies available today.

5 Ways to Calculate the ROI of Video for Employee Training
You’ve seen the reports. That shifting to video-based eLearning can save the average company 50% to 70%. That IBM found up to 40% of its classroom training costs were spent just on travel. That Ernst and Young saved 35% by investing in eLearning. And that Microsoft’s move to video-based training helped reduce costs by $303 per learner, from $320 to just $17.

7 Tips for Using LinkedIn for Lead Gen
If LinkedIn is not part of your strategy, you are leaving money on the table. If you went to LinkedIn and searched for either your clients or prospects, you will find approximately 98% of those professionals are on this platform. So why wouldn’t it be one of the biggest assets in your lead generation strategy.
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673 Years Of Sales Excellence - The Best Advice Captured in a 52-Page Book
The book represents an ingenious guide on how to achieve peak performance in sales, your career, and life. It is written by 27 exceptional entrepreneurs and sales leaders. If finding excellence in sales were like climbing to the top of a mountain, we offer you here 673 years of climbing to the top of the sales mountain. You can hike your way up to the summit in 52 pages.
The book has two main parts:
"The Process" chapter represents the most important hard-earned lessons, on the following topics: Sales Development, Negotiation/Closing, and Customer Success.
"The Career" chapter is profound in its simplicity. "The Career" chapter tells you about our heroes’ North Star or what key ingredients brought success, in their long and fruitful careers.
This book is a treasure trove. We hope you find the guidance you are searching for and some new valuable insights as you browse through these pages.
How to Evolve Sales Enablement to Sales Performance Consulting!
As an emerging profession, Sales Enablement is quickly approaching a cross-road with significant ramifications. Like our Training and HR counterparts, sales enablement leaders and practitioners face a choice of being viewed as a cost center and overhead, or a business partner that provides value as a critical piece of the organizational growth engine.
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Essential Guide to Modern Sales Onboarding
A New Look at Sales Onboarding
Sales organizations onboard new employees differently now than they did just five years ago. This transition to modern learning practices reflects exciting new opportunities for today’s professionals in Sales Enablement and Training as well as Learning and Development to transform onboarding into an organizational capability that drives growth.
We’ve helped over a hundred organizations build out successful modern onboarding programs and gained perspective on themes that consistently emerge among top performers. We’ll illustrate these throughout this guide while giving you tactical recommendations for driving better and faster onboarding today
Click below to download this White paper.

ROI: What Caused It? Isolating the Effects of Your Programs
Sales of the latest handheld devices have been increased 150% over the last quarter. The senior executives asked the question, "What caused it?" Employee turnover has declined 20% in the past nine months. Senior executive asked the question, "What caused it?" This simple question "What caused it?" is asked frequently in organizations around the world.

Coaching in The Drama Triangle
A significant reason managers don’t coach their people is that there’s no obvious WIIFM. Sure, the person they coach improves in engagement, productivity and impact, so the organization benefits too. But for the manager, coaching can feel like just another obligation. By understanding the Drama Triangle, managers can reach that aha! moment where they realize how being more coach-like can help them work less hard and have more impact.

How to Use Tech to Grow Selling Skills & Sales Results Rapidly
Sales pros, even those with a good attitude can only sell up to their level of competency.
Tasking, requesting, demanding that they sell more and more each year, that they sell the "new" solutions, that they go higher and wider in their accounts without continuously sharpening the skills to do so wastes time & leaves millions in sales that should be yours… on the table.
Executive Impact: C-Suite Selling with Executive Presence
Executive Impact is a new two-day workshop that combines the pragmatic effectiveness and proven outcomes of two leading programs: Selling at the Executive Level (SellXL) and Executive Presence.

Get to SOLD: 4 Steps to Facilitate Consensus and Close More Deals
When sales opportunities grow into huge whales, the group of stakeholders usually grows too. Your job gets harder with more people at the decision-making table. Every extra person, team, and department can slow down the sale (at best) or has the chance of running it off the rails (at worst).
How to Implement a Sales Methodology So It Sticks and Delivers Results!
Do any of these statements sound familiar?
"We need our reps to do better discovery! Let’s do a refresher training on that."
"Our reps need to shift from a product-focused transactional selling to value-based consultative selling."
"Why do we need to train our reps on qualification again? We just did a session at SKO?"

Sales Coaching Excellence
Everyone seems to recognize that sales managers should be coaching. But how? What exactly should they do to maximize their limited and valuable time to get the results they need?
In this eBook on Sales Coaching Excellence, Mike Kunkle of Transforming Sales result explains how to maximize results from coaching:
Determine where to spend your limited coaching time
Use the ROAM model to analyze gaps and know what to coach
Determine how to close the gaps (the best solution)
Use a behavioral model for field training that gets results
Use a behavioral model for sales coaching that gets results
Get into a regular cadence of coaching
Download Transforming Sales Results' eBook, "Sales Coaching Excellence" today and get started on your journey to a best-in-class sales force.

The Sales Learning System
Are you struggling to improve adoption of your sales methodology or deliver outcomes with your sales performance improvement initiatives? Do you want to guide behavior changes in your sales force? Or do you simply want to improve the outcomes and ROI for your sales training?
Click below to download your copy of Transforming Sales Results' latest eBook, "The Sales Learning System with the 5 Stages of Sales Mastery & Behavior Change: How to Get Adoption and Deliver Outcomes with your Sales Performance Improvement Initiatives."
6 Simple Steps to Get Radical Results from Sales Coaching!
Everyone seems to recognize that sales managers should be coaching. But how? What exactly should they do to maximize their limited and valuable time to get the results they need?

Using Sales Playbooks to Win Deals
Surgeons and pilots save lives using checklists. How can you use sales playbooks to save deals and help your team achieve their goals?
How many lives were saved using checklists?
What mistakes do B2B salespeople often do?
How about sales managers - what mistakes do they repeat?
How can a checklist prevent common mistakes and help us sell more?

How to Use a Forecast for Sales Coaching
Often, salespeople will alter or fudge their forecast to present to upper level management. This never ends well. This webcast will teach managers how to coach using forecasts by their sales team members to identify performance opportunities and ultimately to help each sales team member become more honest with themselves. This webcast will teach five specific strategies of how a forecast can lead a sales manager to understanding each employee's strengths and areas of opportunity to improve.

Recording: Five Keys to Rapid Funnel Growth
Building and maintaining a qualified funnel large enough to consistently make plan is a challenge for many sales reps and their managers.

Sales Process Tool
Map our your unique sales process in minutes. A well-designed sales process allows the replication of best practices, introduces a shared sales language, discipline, and minimizes risks for both buyer and seller. It's a powerful concept. But, where to begin?
Download this interactive Excel tool to:
Define your ideal customer profile.
Identify which prospects to pursue (and which not to).
Capture knowledge and best practices from your team.
Outline qualifying criteria, milestones and steps that build value.
Sequence steps and milestones to ensure pipeline momentum.
In short: plug in your information and get some inspiration from this tool - finish with a killer sales process to increase win-rates and deal sizes!
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Effective Sales Process Execution
Sales is in an effectiveness crisis, with 47% of sales professionals failing (according to CSO Insights studies). It's easy to blame outside factors. But the truth is, if we're going to turn sales performance around, we have to take a good, hard look at sales process.
To achieve consistent results, your sales team needs an actionable and measurable sales process consisting of your best practices. It needs to be repeatable and easy to follow.
Download this white paper to:
Learn why mapping out a formalized sales process is worth the effort.
Get practical guidance on how to do it successfully.
Learn how technology makes effective execution achievable for any sales organization.
See inside an organization that increased their profit margin by 50% by better executing their sales strategy.

Three Counterintuitive Strategies to Build a Coaching Culture
You want your managers and leaders to coach more. You know coaching is a foundational skill, one that drives both engagement and impact. When you have a successful coaching culture, teams are stronger, and results are better. But if you're like most organizations, you've struggled to get your coaching culture to flourish. In this session, you'll roll up your sleeves and blow up some of the old rules.

Managing Change Primer: Change Management at the Core of All Complex Sales Efforts
70% of all change initiatives fail and 16% of a workforce will change their job or use their power to stop change. Talk about major disruption with no benefit. To fail and lose 16% of your workforce while being unsuccessful is a pretty scary proposition. For sales professionals, ultimately you sell change through offering a new environment with the solution or product you offer.